Comparison · October 2026
WATI vs AiSensy vs Interakt (and Gallabox, and Trafficaro)
What each WhatsApp Business API provider charges in India — plan, seats, add-ons and the margin on every Meta message — read from their own pricing pages on 24 October 2026. Yes, we are one of them; the sources are at the end so you can check every number.
Every figure citedPrices before GSTWhere others win, we say so
Plans and seats
| Provider | Entry paid plan | Seats | Chatbots / AI |
|---|---|---|---|
| Trafficaro | ₹499 a month (free plan too) | 3 on Starter, 10 on Growth (₹1,999), 50 on Agency (₹5,999) | Flows on every plan; AI Autopilot on Growth+ |
| WATI | ₹2,699 a month, billed quarterly | 3 on Growth; 5 on Pro (₹5,799) +₹1,299 per user | No-code builder |
| AiSensy | ₹1,500 a month (free plan too) | Owner + 5 agents on Basic; extra ₹750 a month each | Flows +₹2,500; AI agent +₹1,350 |
| Interakt | ₹2,799 a month (₹999 Starter is Instagram only) | Unlimited | Linear chatbots on Growth; AI agents ₹2,499 |
| Gallabox | ₹2,999 a month quarterly (₹2,399 yearly) | 3 (hard cap); 6 on ₹6,999; 10 on ₹16,999 | Bots on plans; 500 AI credits a month on Basic |
What each adds to Meta's message rates
Meta's India rates: marketing ₹0.8631, utility ₹0.115 (effective 1 Oct 2026). "Above Meta" is our arithmetic.
| Provider | Marketing | Utility | Above Meta |
|---|---|---|---|
| Trafficaro | ₹0.8631 (Meta, at cost) | ₹0.115 (Meta, at cost) | 0% — plus our ₹0.05 per message beyond the plan allowance |
| Interakt | ≈ ₹0.949–₹0.970 | ≈ ₹0.140–₹0.160 | Marketing +10–12%, utility +22–39% (none on Enterprise) |
| Gallabox | ₹0.9926 | ₹0.1323 | +15% |
| AiSensy | ₹1.09 | ₹0.145 | +26% |
| WATI | Shown after login | Shown after login | Not published |
Example: 10,000 marketing messages in a month
Entry paid plan plus messages, before GST and add-ons.
| Provider | Plan | Messages | Total |
|---|---|---|---|
| Trafficaro Starter | ₹499 | ₹8,631 to Meta (10,000 included in the plan) | ₹9,130 |
| AiSensy Basic | ₹1,500 | ₹10,900 | ₹12,400 |
| Interakt Growth | ₹2,799 | ₹9,490–₹9,700 | ₹12,289–₹12,499 |
| Gallabox Basic | ₹2,999 | ₹9,926 | ₹12,925 |
| WATI Growth | ₹2,699 | WATI's rates (not public) | — |
Where Trafficaro is not the cheapest
Our plans include 1,000 to 250,000 messages a month; beyond that we charge ₹0.05 a message on top of Meta's rate. For marketing messages that keeps us the lowest of the providers above. For utility messages beyond the allowance, ₹0.115 + ₹0.05 = ₹0.165 is more than AiSensy's ₹0.145 or Gallabox's ₹0.1323 — so a business sending several hundred thousand order updates a month with a small team may pay less elsewhere. Run your own numbers, or ask us to.
Beyond price
- Seats — Interakt includes unlimited agents; Trafficaro gives 10 for ₹1,999 and 50 for ₹5,999; Gallabox and WATI cap the entry plan at 3.
- Automation — check whether chatbot flows and AI are included or sold as add-ons.
- Calls — Trafficaro answers WhatsApp calls with an AI voice agent in Hindi and English (₹1–₹3 a minute).
- Email — Trafficaro sends bulk email from your own domain (₹0.03 an email) from the same account.
- Billing period — some prices above are monthly rates billed quarterly or yearly.
Questions
Frequently asked questions
Which WhatsApp API provider is cheapest in India?
For marketing campaigns, a provider that passes Meta's rate through with a low plan fee — in our comparison, Trafficaro Starter. For very large volumes of utility messages with few seats, AiSensy or Gallabox can cost less per message. It depends on your mix.
Why do providers charge different amounts for the same Meta message?
Some resell Meta's messages and add a margin; others, like Trafficaro, have Meta bill you directly at its own rate.
How current are these prices?
We read every pricing page on 24 October 2026 and list them below. Providers change prices; check the source before you decide.
Related
WATI alternative
Plan prices, team seats and message charges compared.
AiSensy alternative
The 26% message markup and paid add-ons compared.
Interakt alternative
Plans, chatbot limits and per-message charges compared.
Gallabox alternative
Plan prices, seat caps and the 15% message markup compared.
WhatsApp API pricing in India
Meta's current rates, what is free, and what providers add.
Pricing
Free, then ₹499, ₹1,999 or ₹5,999 a month. No markup on Meta.
Sources
- WATI — pricing — read 24 Oct 2026
- AiSensy — pricing — read 24 Oct 2026
- Interakt — pricing — read 24 Oct 2026
- Gallabox — pricing — read 24 Oct 2026
- Gallabox — WhatsApp rate card — read 24 Oct 2026
- Meta — WhatsApp Business Platform pricing (developer documentation) — read 24 Oct 2026
- Meta — WhatsApp platform pricing calculator (India, INR) — read 24 Oct 2026
- Trafficaro pricing — read 24 Oct 2026
Competitors' prices and features change. We check them when we update this page; tell us at contact if something here has moved.
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Updated 24 Oct 2026